Question 1

How important is internal linking for an e-commerce website?

Accepted Answer

Internal linking is crucial for e-commerce websites as it helps improve navigation, enhances user experience, and boosts SEO by spreading link equity throughout the site.

Question 2

How can I ensure a balanced distribution of internal links on my e-commerce website?

Accepted Answer

To ensure a balanced distribution of internal links, focus on linking to relevant pages within your site, maintain a logical hierarchy, and avoid linking excessively to a few pages.

Question 3

What are the consequences of over-optimisation and link spamming in internal linking?

Accepted Answer

Over-optimisation and link spamming can lead to penalties from search engines, negatively impact user experience, and diminish the credibility and trustworthiness of your e-commerce website.

Question 4

How frequently should I monitor and update internal links on my e-commerce site?

Accepted Answer

It is recommended to monitor and update internal links regularly, at least once a month, to ensure they are functioning correctly, remain relevant, and support your site's SEO efforts.

Question 5

Why is it important to eliminate broken links and redirect old URLs in internal linking?

Accepted Answer

Eliminating broken links and redirecting old URLs is essential to prevent user frustration, maintain SEO rankings, and ensure a seamless browsing experience for visitors on your e-commerce website.

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